You want to assemble a team of skilled employees to help bring success to your tech startup, yet you’re unsure of exactly who you need to hire. With the right people by your side, you are bound for entrepreneurial success. When you’re searching for candidates to round out your all-star squad, keep these four positions in mind.
Tech Savvy Co-Founder
You have the idea, the determination, and the connections. Unfortunately, you lack one of the crucial skills for your groundbreaking tech start-up: technical prowess. If that sounds like you, then you should look for a co-founder who knows how to code. Let your techie co-founder build upon the foundations for your product while you establish the venture through efficient marketing.
Software Developers and Engineers
Proficiency in programming is an essential skill these days, and the demand is only going to grow. Experience in software development or engineering is necessary for tech startups because they play as big a part as you do in the creation of your product. Your software engineering crew ought to be fluent in Python, Ruby, among other programming languages. They play a crucial role in maintaining innovation as well; we all know technology is rapidly evolving. It’s up to you and your development team to ensure the longevity of your startup.
Marketing Hackers
Don’t worry about cyber espionage or what have you; the word “hacker” isn’t used literally here. Marketing hackers (comparable to “growth hackers”) execute SEO strategy and have some knowledge of coding, which is applied differently than the programming skills your developers possess. These marketing experts are responsible for creating targeted content for your customers, in addition to broadening the customer base. Your hackers implement smooth integration of marketing into your product or website and analyze the ebb and flow of trends in order to garner as much attention as possible.
Intuitive Designers
You want each interaction between you and your customers to be positive. Therefore, your web presence must be up to par with your competition. Your website and social media outlets will be someone’s first impression. An outdated, difficult-to-navigate site will only frustrate users and discourage them from returning. While you may be tempted to commission a web design team for the purpose of building your website, it is a wise investment to hire a designer as a member of your staff. Having your own designer will come in handy when you need to fix bugs in your site.
